Data Mining—normally available only to large enterprises and often requiring expensive software applications—is a process
of organizing and sorting large amounts of data to isolate information relevant to a specific circumstance or business need.
SmarterStats brings the power of data mining into an efficient, cost-effective tool accessible to individual website owners,
yet powerful enough to handle the requirements of large enterprises. The SmarterStats implementation of data mining is an
invaluable method to unlock the answers to complex questions.
To reduce the complexity often associated with data mining, SmarterStats presents data mining in an intuitive point-and-click
fashion. Through the use of questions, such as: “What are the most popular entry pages that people have used when accessing
a particular file?” website owners are able to better determine the effectiveness of marketing efforts by evaluating users
who have purchased and what page(s) they entered on. A number of different data mining questions are available and more
are continually added.
Data mining in SmarterStats does not require special planning or separate reporting. website owners can instantly drill
down into existing reports by selecting individual report elements from established or custom reports to gain deeper insight
into individual pages and visits.
Data mining in SmarterStats does not require special planning or separate reporting. website owners can instantly drill
down into existing reports by selecting individual report elements from established or custom reports to gain deeper insight
into individual pages and visits.